What we do

We will introduce the first launch monitor that actually helps golfers improve at the sport.

  • 8 sensors looking in different directions to see different things
  • Cost of components $2000 AUD, MSRP ~$4000
  • Symmetric for lefties and righties
  • GPS, Bluetooth, WiFi connectivity
  • Remote access for troubleshooting
  • 2kg weight
  • Weather station for accurate flight path calculation

We measure things that nobody else does. All of these videos were filmed in normal operating conditions, without any fancy lighting, lenses, filters, or post-processing tricks. All of our algorithms run in real-time. For example, we can measure club shaft tracking, lean, and release:

Shaft flex, kick angle, gear effect, and vibration from impact (this video looks down at impact from above):

Lightning-fast spin and axis of rotation detection:

Club face orientation throughout the swing and impact location on the face:

Instead of tables of numbers that are difficult to interpret, we present our analytics with colourful charts, graphs, and animations that are easier to understand. Golfers can observe how their metrics have evolved over time, and compare themselves to other golfers (with similar handicaps or professionals) to identify areas of weakness. We also provide links to YouTube videos to help educate golfers on how to read these analytics, why they are important, what swing faults might be causing issues, and suggest drills to address them:

When analytics are functions of time, we use animations instead of static numbers to report them. For example, club path and speed:

Or the compression of a golf ball (yes, we can measure this):

Unlike every other launch monitor on the market, we also record a golfer’s swing. Then golfers can overlap their own swings to compare and contrast them, or overlap themselves with their favourite professional to identify differences and weaknesses:

We can automatically detect swing faults from this data. Then we can explain what the swing fault is, how it impacts a golf shot, what to do to correct it, and how its correction could impact other analytics:

See our next page on Event Sensors to discover our tech advantage and why we can achieve more than current competition.